Document Type
Thesis
Date of Award
Fall 8-31-2018
Degree Name
Master of Science in Transportation - (M.S.)
Department
Civil and Environmental Engineering
First Advisor
RongFang Liu
Second Advisor
Janice Rhoda Daniel
Third Advisor
Porchiung B. Chou
Fourth Advisor
Guiling Wang
Abstract
Currently in urban areas, the value of money and fuel is increasing because of urban traffic congestion. As an environmentally sustainable and short-distance travel mode, dockless bike-sharing not only assists in resolving the issue of urban traffic congestion, but additionally assists in minimizing pollution, satisfying the demand of the last mile problem, and improving societal health. Despite the positives that this new transportation mode provides, currently there are few effective measures in place to make the development of dockless bike-sharing providers more sustainable.
This study endeavors in establishing a foundation for resolving this problem through developing business models of dockless bike-sharing based on business theory and principles, and utilizing the largest dockless bike-sharing company in China as of November 2018 named Mobike as an example within these business models. The long-term sustainability issues of dockless bike-sharing are identified through various methods including an operational analysis of one of Mobike’s largest divisions located in Beijing, China, and potential solutions to those issues as well as policy implications are presented based on the research and analysis conducted.
Recommended Citation
Horowitz, Neil, "Sustaining dockless bike-sharing based on business principles" (2018). Theses. 1633.
https://digitalcommons.njit.edu/theses/1633
