Charity streaming: Why charity organizations use live streams for fundraising

Document Type

Conference Proceeding

Publication Date

10-17-2019

Abstract

Charity streaming is a novel and increasingly popular form of fundraising where content creators stream content during a fixed period of time to raise money and awareness. Many charity streams involve people playing games for a prolonged period of time. In this study, we interviewed charity organizations about what this new form of fundraising means for them and how it is different from traditional fundraising efforts.

Identifier

85074812865 (Scopus)

ISBN

[9781450368711]

Publication Title

Chi Play 2019 Extended Abstracts of the Annual Symposium on Computer Human Interaction in Play

External Full Text Location

https://doi.org/10.1145/3341215.3356280

First Page

551

Last Page

556

Grant

1841354

Fund Ref

National Science Foundation

This document is currently not available here.

Share

COinS